Firestone Extends Sponsorship of St. Petersburg Race

  • Racing News
Firestone Grand Prix of St. Petersburg presented by RP Funding

Bridgestone Americas (Bridgestone) announced Feb. 27 a three-year extension for its Firestone brand as the entitlement sponsor of the Grand Prix of St. Petersburg.

This agreement with Green Savoree Racing Promotions marks the continuation of a successful relationship that began in 2014. The new deal keeps the Firestone name on the opening race of the NTT INDYCAR SERIES season through 2028.

“St. Pete is always an exciting event as we reconnect with fans and wave the green flag for a new season of racing,” said Lisa Boggs, director, Bridgestone Americas Motorsports. “We take great pride in Firestone’s rich history in the sport, and starting each season at the Firestone Grand Prix of St. Petersburg has become a big part of that. We’re excited to extend this tradition as part of our ongoing commitment to driving excitement and innovation in racing for years to come.”

The renewed entitlement agreement for the Grand Prix of St. Petersburg continues to reinforce the Firestone brand’s support for the fastest racing on earth. In September 2024, Bridgestone and Penske Entertainment announced a long-term extension for Firestone as the exclusive tire supplier for all INDYCAR-sanctioned racing.

“Firestone has been an integral part of the growth and success of the Grand Prix of St. Petersburg as title sponsor,” said Kim Green, co-owner, chairman and CEO of Green Savoree Racing Promotions, organizers of the Firestone Grand Prix of St. Petersburg presented by RP Funding. “This latest extension will take our partnership to a remarkable 15-year span. It’s an iconic brand that’s helped champions redefine limits in racing for generations, which aligns perfectly with the energy and excitement that embody this event.”

This year’s Firestone Grand Prix of St. Petersburg presented by RP Funding is set for Feb. 28-March 2. FOX, FOX Deportes and the INDYCAR Radio Network will provide live coverage of the NTT INDYCAR SERIES race starting at noon ET Sunday, March 2. FS1 and the INDYCAR Radio Network will broadcast the INDY NXT by Firestone Grand Prix of St. Petersburg at 10 a.m. ET Sunday.

The Firestone Grand Prix of St. Petersburg presented by RP Funding marks the start of the 26th consecutive season for Firestone as the exclusive tire supplier. This year is also the 125th anniversary of Firestone’s founding Aug. 3, 1900, in Akron, Ohio.